Jubaloo Mobile

SMS and display banners have their place in the marketing mix. But my own research and a recent mobile marketing survey conducted by Netsize underline the growing interest in richer advertising formats, as well as in-application advertising … His take (from an email statement): “Google validated what many companies including Millennial Media has known for years – that mobile is a different market with a huge potential for advertising , possibly a bigger opportunity than …

See the rest here:
msearchgroove » Blog Archive » Google Buying AdMob: Why They Did …