Large Brands Experimenting With Location-Based Mobile Advertising …
March 17th, 2010
Agencies and publishers throughout yesterday’s Mobile Advertising Upfront said they were using location-based marketing to get advertisers to allocate a larger part of their budgets to mobile and in some cases are getting small buys from major … Enable advertisers to collect information from their target audience that is unavailable through other media . Help advertisers better understand consumers by analyzing their behavior through location-based analysis.
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Large Brands Experimenting With Location-Based Mobile Advertising …